Social Media Tag

Or - when a porn star stole my twitter handle and this is what I learned!
When I was young, I was a geek (in fact, I guess I still am) who grew up in a rural small town in Sweden. I played video games and spent a considerable amount of time online, dialling up through a 56 Kbps modem to connect with the world. During that time it was awesome to have nicks to hang around chat-rooms and upload sketches to deviant art. I had a new nickname almost every year. So when I got myself a twitter handle, I conjured up a nick name as a handle. If I would join twitter today, I would use my real name as I now have a different focus then back in te days ;)

instagram-acoounts-to-learn-from Instagram has changed a lot since it first launched. In the beginning it was all about the arty-indie images and the heavy use of filters. Then it has progressed beyond that and almost no instagram-superstar uses heavy filterers and frames anymore and everyone is aiming for pro-photo quality, attention to detail and elaborative storytelling. I've gathered 5 creative instagram accounts that I think uses the strenghts of instagram brilliantly. And a few notes on what they have in common, in the end - which you can take with you and learn from.

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World - gary vaynerchuk It's refreshing with finding a book with this perspective of social media where the focus is on that you are on the playground of the consumer, i.e their space, their terms and your job as a marketeer is to find out what creates a REAL connection with your audience, and how to build a real community around what you are doing. I picked up Jab, Jab, Jab, Right Hook after seeing an episode of Marie TV where Marie Forleo interviews the author in question. As I liked what he had to say, I had to pick up a copy of his new book. Fortunately for me it was an instant buy from iBooks. (I love iBooks and the Newsstand, instant satisfaction guaranteed!)