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Stay up to date on the latest insights in digital
Google Insights – data driven insights on content, consumers,and brands.
Think with Google – an insightful newsletter withe the latest insights from Google (products, audience and more)
Digital insight & data tools (for research purposes)
Google Consumer Barometer – Find data and insights for behaviour, preferences etc from different markets.
Google Trends – insight from search
Shopping Insights (beta tool) – allows you to explore the popularity of products in cities across the U.S
Market finder – research new markets for your company, based on search data. Includes a ease of doing business and information about net average for disposable income.
Crimson Hexagons social Insights Center – free resource section, where you can learn how to analyse social media data, industry insights etc.
Building professional looking content and online presence on a budget
Free photos – Death To The Stock Photo
To find out what wordpress theme a blog/site is using
Buy professional themes at Themeforest
Get beautiful icons – Noun Project
Free stock photos – Unsplash
Buzzsumo – a content marketing insight tool that helps you find what content performs the best on any topic or for any competitor.
RiteTag – hashtag suggestions based on your content and real time hashtag engagement
Hashtagify – tool for finding and analysing hashtags
Google Correlate – use this for customer journey mapping, persona research and keyword analysis research
Social Media Tools
Buffer – plan, schedule and manage the content for all your social media accounts in one place.
Publish your own digital magazines and books
Issuu – a platform for posting your publications
ejunkie – a shopping cart for your website
Adobe digital publishing suite – the software you need for magazines, apps etc
Sell your creative material online with Gumroad
ourmobileplanet.com – get statistics for your country, compare 2011 to 2012 data, to detect trends, opportunities and get to grips with mobile adaption in your country.
themobileplaybook.com – inspirational web-based playbook that will help you take your first steps towards a mobile marketing and adaption’s of your marketing activities
Conversion rate optimisation and testing tools
Google Optimize (free)
Web Analytics Tools
Google Analytics – track your websites performance and get insight for improvements
Enecto – know what other companies are visiting your website and get insight to connect with them
WebForensics – know what other companies are visiting your website and get insight to connect with them
Adometry – attribution modelling tool
Dashbord tool – filter out the noise, view data from all relevant sources against your business KPI’s
Event Tracking Code Generator for Google Analytics – create code to add to links etc to track events in Google Analytics (no coding skills required)
Hotjar – for evaluating and understating how your visitors interact with your websites, using heat maps, session recordings to conversion funnels and form performance.
AdWords Keyword Tool – research keywords for your SEM strategy, etc
Google URL builder – track campaigns etc
AdWords Editor – batch change Google AdWords
Do an SEO audit of your website and get a list generated of improvements (free)
Best Ad Size Revealed by Adroll
Rich Media Benchmark data – view display advertising data benchmark and evaluate the potential for various markets.
Free content resources
Google Data Studio – data visualisation and BI solution (free)
Funnel – connector for various data sources
Klipfolio – data visualisation and BI solution
Power BI – Microsoft business intelligence solution
Tableu – data visualisation and BI solution
Qlik – data visualisation and BI solution