Browse marketing articles by topic

strategy_articles

STRATEGY

All articles on the topic of strategy. Here you will also find my KPI-framework, structure, and worksheets together with some straightforward how-to articles.

global_marketing_management_articles

GLOBAL MARKETING MANAGEMENT


My articles on the subject of Global Marketing Management with workflows, activity roadmaps, frameworks, processes and more.

email_marketing_articles

EMAIL MARKETING

Everything I’ve written so far which touches the subject of the old school email marketing. From strategy, campaigns, workflow to straightforward how to’s.

johnson-wang-iI4sR_nkkbc-unsplash

MOTIVATION & INSPIRATION

List with podcasts, books, tools or other articles that are created with the aim to inspire or motivate, and sometimes both. This is a mixed bag of goodies.

 

agency_life_article

AGENCY LIFE

My articles where I share knowledge of life at a creative agency from an Account Director perspective. Here you will find my thoughts on business development to subjects such as the vital economic part of making an agency to run smoothly.

data_analytics_articles

ANALYTICS

My articles on analytics contain frameworks, questions to ask and insight for business development.

project_management_articles

PROJECT MANAGEMENT

My philosophy to actual templates for project proposals, time plans, effective meetings and more.